The latest information about Apple has been revealed that he is going to make a big deal in the sector of AI. Under this deal, he is planning to buy AI Startup Perplexity. This information was received from the report of Bloomberg reporter Mark Gurman. However, so far the company has not released any official statement about it.
Perplexity is actually a best real time conversional AI search engine. Its version has been imposed by about 14 billion US dollars. If Apple does this deal, then it can prove to be his biggest deal ever. Earlier, Apple acquired Beat from US $ 3 billion in 2014.
Apple refuses
According to reports, there have been several meetings between Apple and Perplexity. But till now Apple has denied such news. On behalf of Perplexity, he said that he has no information about such rumors.
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Story behind buying perplexity
Apple is lagging behind many other companies in the AI ​​sector for a long time. Rival companies Openai, Google, and Anthropic have gone far ahead in the AI ​​sector. In such a situation, the company wants to make a lead in AI sector immediately by acquiring Perplexity.
AI search is becoming popular
AI search is becoming popular, after which many users have started using it. The company now wants to get ahead in AI web search and AI features by dealing with Perplexity.
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What is AI Web Search?
AI Web search, actually using AI to find information on the Internet. Here you have to ask your question on the AI ​​platform, after which the AI ​​system processes that information and shows you by removing details from different portals and links etc. These standard search engines are much better than.