Apple has achieved a big position in India. If reports are to be believed, the company has joined the top 5 smartphone brands in the Indian market. This is the first time that Apple’s name is included in the list of top-5 smartphone brands in the Indian market. Apple is becoming increasingly popular in the Indian market.
According to primary data of IDC and Counterpoint Research, Apple has made explosive sales in the festive season. In the fourth quarter of the year 2024, the company has achieved 9 to 10 percent market share in the Indian market. The company launched its iPhone 16 series in September last year.
Got offer during festival season
Along with this series, the company has released Artificial Intelligence features. this feature iPhone 15 Pro And it will not be found in any other iPhone except iPhone 15 Pro Max. Due to festival discount, people bought this phone in large numbers.
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People took advantage of 24 months no-cost EMI and special discount offers during the festival season. Along with the launch of iPhone 16, the e-commerce platform gave attractive offers on iPhone 15 and other iPhones. Because of this, phone sales have increased in the country.
According to reports, Counterpoint’s Research Director Tarun Pathak said that Apple’s sales have been increasing continuously for the last 5 years. It is estimated that by the year 2026, the company’s sales in the Indian market will reach 1.5 crore. In this way, India will become the third largest market in the world for the company.
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Sales increasing year after year
Currently, India is the fifth largest market for Apple. According to the report, Apple has shipped 12 million iPhones in 2024. Whereas in 2023 this number was 90 lakh. The company has achieved year-on-year growth of 34 to 35 percent. The company is continuously increasing its manufacturing capacity in India.
Let us tell you that the company has started manufacturing of iPhone 16 Pro and iPhone 16 Pro Max in India. The company is manufacturing Pro models in India from 2024 in collaboration with Foxconn and Pegatron. Along with this, the company is also increasing the manufacturing of AirPods, MacBooks and iPads.